A Social Psychologist, Sal has over ten years of experience in healthcare market research, having led and consulted on projects in over twenty therapeutic areas. His diverse project work ranges in focus from positioning and brand development to patient support programs, medical device design, and global launches of new therapies and treatments.
Prior to joining BioVid, Sal served as Vice President at in-sync, the strategy arm of Publicis Healthcare Communications Group.
In addition to his research and consulting experience, Sal has also produced and directed six documentary films.
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